Connect Google Business Profile

Connecting your Google Business Profile (GBP) to Skuads centralises your reviews, posts and local visibility statistics.

Prerequisites

• An active subscription (Starter Pack).
• Be administrator or owner of the GBP listing on Google's side.
• Be signed in with the same Google account that manages the listing.

Steps

1. From the left menu, click Online presence → Google Business Profile.
2. The connection page shows a "Connect Google Business Profile" button.
3. You are redirected to Google's authorization screen. Accept the requested permissions (read reviews and insights, publish posts).
4. Back on Skuads, pick the listing to associate with your site (if you manage several, a list appears).
5. Confirm — initial sync takes a few minutes.

What becomes available

Once linked, you get access to:

• GBP statistics: views, searches, calls, direction requests (last 30 days by default).
• Reviews: all your Google reviews, with AI-suggested replies and direct publishing.
• Photos: manual upload or AI generation + immediate or scheduled publishing.
• Posts: create and schedule GBP posts (offers, events, updates).
• Local score: a Skuads indicator that grades your listing's quality (average rating, review frequency, response rate).

Disconnect

You can revoke access at any time from Online presence → Google Business Profile → Settings (admin only).

Google-side limits

Skuads is a client of the Google Business Profile API. Some actions are subject to Google's rules:

• posts cannot contain prohibited content (alcohol, gambling, …),
• review replies must follow moderation rules,
• media must be JPEG or PNG, recommended minimum dimensions 720 × 720 px.

Troubleshooting

• "No listing available": check that you are admin of the listing on Google's side.
• "Token expired": Skuads attempts to refresh automatically. If the error persists, disconnect then reconnect.
• For any other error, email contact@skuads.com with a screenshot.