Connect Google Ads

Prerequisites

• An active Google Ads account with at least one campaign (create one on ads.google.com).
• A Google account with read access to the Ads client ID you want to connect.
• An active Skuads subscription or a current trial.

Log in

1. Open Your connected accounts from the Settings group in the sidebar.
2. On the Google Ads line, click Connect.
3. The Google Ads settings panel opens. Click Connect Google Ads.
4. A Google login page opens. Sign in with the Google account that has access to your Ads customer ID and approve read access.
5. Skuads takes you to a page titled Choose your Google Ads account.
6. Select a Manager Account from the drop-down menu. Skuads then loads the customer accounts accessible under this manager. Choose the correct account from the Google Ads Account drop-down menu.
7. Click Link this account.

Skuads only reads performance data. We do not modify campaigns, budgets or bids.

Permissions model

On a workspace created by Skuads, members cannot modify the linked Google Ads account. They can only Disconnect and then reconnect it via Google. On a workspace that the member created themselves, the member can change the linked account using Edit on the Your connected accounts line.

What you see when logged in

Open Campaigns from the Acquisition group in the sidebar. The Overview tab displays the performance of your campaigns, and the Settings tab contains the connection.

Disconnect

Go to Your connected accounts, find Google Ads and click Disconnect. Confirm in the prompt. Stored identifiers are deleted and Skuads stops retrieving new data. Cached historical data remains available for reference. You can log in again later via Google.

Troubleshooting

• No clients accessible: The Google account you signed in with does not have access to any Google Ads clients under the chosen manager. Ask the Ads account administrator to add you, then try again.
• Performance data is empty: Customer ID may not have any recent campaigns, or the permission needs to be refreshed. Disconnect, then reconnect via Google.

Need additional help?

Write to us at contact@skuads.com or call us at +33 4 82 29 60 75.